Starmer’s relaunch was cursed Empty promises won't fix a broken country

Instead, Starmer redirected our gaze to the sunlit uplands of the unfortunately distant future, in a speech crammed with all the signifiers of Left-wing technocracy: promising “mission-driven” government with “progress displayed clearly”, pledging “five national missions” and a “10-year Plan for the NHS”. Metaphors of cosy domesticity and housebuilding were stacked on top of one another as Starmer promised a rebuilt Britain in the image of  “a new home, a better home, built to last, built with pride” under “the Prime Minister from a pebble-dashed semi” (as he reminded us again). A capacious liberal Britishness is “stronger than bricks”, he assured us, just as “the brickies who rebuilt the broken walls of Southport” represent the best of British.

And so to Southport. The condemnation of the summer’s rioting, when it came, came carefully wrapped in a warning to the liberal Left not to conflate the Northern English jacquerie with “the millions of people concerned about immigration” — Starmer has “always accepted that concerns about migration are justified”, he assured us. Entirely correctly, he reminded the audience that controlled migration “is what people have voted for time and again”; and yet under Johnson and his successors, “the Tories gave them the exact opposite, an immigration system deliberately reformed to reduce control”. Will Britain’s rate of immigration now reflect the nation’s democratically expressed will, for the first time since Blair came to power? We shall see. Even as he sought the nation’s applause for returning false asylum claimants — here the conference crowd was more muted — he declared that “we can’t pretend that there’s a magical process that allows you to return people unlawfully without accepting that that process will also grant people asylum”. The principle has been accepted, it seems: now we are just haggling over the numbers.

Strikingly, in linking the Conservative Party’s vast acceleration of inward migration to “the uncontrolled market”, Starmer struck an unexpectedly Blue Labour-ish pose. In vowing a “levelling up of workers rights” and asserting that “taking back control is a Labour argument”, Starmer adopted the language of Johnsonian populism, even as he condemned the Tories for their emptiness in application. Finally getting into gear as the autocue wound towards the end, Starmer’s closing promise of “town centres thriving, streets safe, borders controlled at last” was a broadly conservative one, a vision of quiet, orderly prosperity rather than exciting new horizons: an essentially reactionary portrait of a country so recently lost, dangled as the prize of the future.

Yet the odds are against Starmer. Even as it promises an industrial renaissance in the future, Labour shows no signs of grasping the seriousness of Britain’s industrial crisis now, a far greater scandal — if of less interest to the Westminster lobby — than Lord Alli’s uncomfortable largesse. Similarly, as Germany’s botched energy transition shows, rising short term energy costs will poison the public’s acceptance of Net Zero goals long before the pay-off is ever reached. Labour’s still-ongoing attacks on Truss’s “unfunded budget” — a useful enough attack line at the time — seem to have trapped the party in a self-imposed austerity straitjacket, keener to be seen balancing the books now than subsidising the infrastructure necessary for a prosperous future.

It is here, then, that the high-stakes of Starmer’s gamble reveal themselves. His repeated assurances to voters that he understands their cynicism, that this time it’ll be different, are not an appeal to party loyalty as much as a last-ditch assurance that Britain’s political system still functions. “Yet look at our country,” he said twice, shaking his head — saying nothing more, because Starmer addressed a country that no longer functions.

The punchline of his final, carefully human-sounding anecdote was that if the householder he recently visited had known he was a politician, she’d have “kicked him down the stairs”. Starmer’s mission is not just to eke out Labour’s shallow victory but to re-enchant British voters with their political system in its entirety. And judging by the polls, so far Westminster’s Labour reboot isn’t working.

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Aris Roussinos is an UnHerd columnist and a former war reporter.

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