“Splavs”, ramshackle floating nightclubs, line the Danube as it winds through Serbian capital Belgrade. Many churn out bland, indistinguishable house remixes of chart hits. Some still purvey souped-up nationalist hits known as “turbofolk”, popularised during the wars which engulfed the former Socialist Federal Republic of Yugoslavia in the Nineties. But at one splav, the vibe is different. As the sun sets over modernist tower blocks built during the region’s communist heyday, DJs wearing t-shirts with the iconic image of Yugoslav President Tito spin socialist-era records to a sold-out crowd, blending Seventies Croatian folk ballads into Eighties Slovenian synth and Serbian shock-rock. Boats full of families pull up alongside to listen. The young audience knows every word.
This is ex-Yu music, suffused with nostalgia for a lost era of multi-ethnic unity and relative prosperity under Yugoslavia’s red socialist star. Remixers, archivists and DJs such as Kluboslavija, Peđa Radović and Fox & Recht collect millions of views on YouTube, and sell out throughout the now-divided region, from nightclubs in Croatian tourist hotspots to former communist cultural centres in sleepy border towns. Passionate, multi-ethnic crowds — young and old, Left-wing, Right-wing, and cynically disaffected — regularly turn out from Sarajevo to Split to celebrate this shared heritage.
Many party-goers simply love the music in the same, straightforward nostalgic spirit as Westerners love Abba or Queen. But often, the mood is explicitly political, with fans lamenting “the land of freedom and self-governance”, and artists making heavy use of kitsch socialist imagery. I attended one of the more intimate shows at Yugoland, a small camping-site-cum-theme-park in northern Serbia, established the day the third and final iteration of Yugoslavia was formally dissolved in 2003. Yugoland was built on a vacant lot by an uncle unable to bear the break-up of the socialist federation, and laid out to resemble its original borders. (A swimming pool marks the Croatian coast; Montenegro gets the parking lot.)
“We’re not here for nostalgia,” insists middle-aged party-goer Boris as he sips his fiery fruit brandy below a street sign emblazoned with the name of a communist anti-Nazi partisan, “Because we never stopped — we listen to this music every day. It reminds us of unity, of having a country on a level with other countries.”
Boris’s protestations notwithstanding, the ex-Yu music undeniably rides the crest of a broader wave of what’s called Yugonostalgia, a political and cultural yearning for the better quality of life, inter-ethnic tolerance and unity which marked the socialist era in the Western Balkans along with regret for the Nineties wars which engulfed the region. It’s far from a fringe phenomenon. A remarkable 81% of people in Serbia and 77% in multicultural Bosnia regret the collapse of Tito’s federation — though the figures are lower in pro-Western Slovenia and Kosovo. Restaurants bedecked in kitsch communist memorabilia are as common as populist politicians laying dubious claim to the socialist heritage.
“You had three religions, six different republics, Roman, Ottoman and Austro-Hungarian culture,” recalls ex-Yu DJ Dušan, one half of the Yugoton project, a duo creating some of the scene’s most popular music. “My father told me, why would you need to leave? You had everything here.”
Join the discussion
Join like minded readers that support our journalism by becoming a paid subscriber
To join the discussion in the comments, become a paid subscriber.
Join like minded readers that support our journalism, read unlimited articles and enjoy other subscriber-only benefits.
SubscribeSeems to me that if the folk in the nightclubs are hankering after Tito, they’re not exactly free-spirited. Some nightclub.
Didn’t Latvia overcome Communism by singing? If you follow Pavlo from Ukraine on You Tube you’ll know that KYIV or BBC Keeeeeeeev,is Europe Party City no.1. A bit like Cairo in WW2,or even London for all those teenagers,the Monsters in Charge,made fight WW2. Party Cities flourish in war time. OK so the CIA blew up a (trigger word)Hospital, a (bigger trigger word,were all Pavlovian now) CHILDRENS H….,but if you compare KYIV to most USA cities you might well prefer to live there.
I urge anyone tempted to have rose-tinted spectacles to look up the economic figures from pre-breakup Yoguslavia. Zimbabwe might be a fair comparison. Even in the “good” times inflation alone is never below 20% (never above growth).
Gruel is steak. Tito says it’s so.
This article seems to have a Serbian fantasy version of history, in particular, post-Cold War history, underlying it. I notice poll figures for Croat nostalgia for Yugoslavia are not cited, I suspect because if you asked they would be on the low end. There also seems to be a certain studied ambiguity about who was threatening the end of the region’s Muslim population – it wasn’t the NATO bombers flying over Serbia.
This made me think of Vaporware as a Western parallel. Vaporwave is kind of a like a mashed up echo of the songs, sounds and aesthetics that saw us through the late 20th century boom times when we were celebrating the end of history. Now it’s kind of nostalgically enjoyable for a time that didn’t quite exist and also feels mocking at the same time since history didn’t end and we are now viewing consumer capitalism through a more critical lens. It’s also quite a lot of fun.
In the West too we seem to focus a lot on music and nostalgia from th 20th century.
Mark Fisher called it hauntology (a term he borrowed from Derrida). We are stuck in the 20th Century because we are not supposed to have big dreams of a new and better world with original esthetics anymore. So we recycle.
One way that FRY (former Republic Yugoslavia) could really have an impact is sport. Basketball – Jokic, Doncic. Tennis – Djokovic. Soccer – many different players. Split into the teams for Croatia, Serbia, Slovenia, Macedonia, they don’t win much. Pulled together, NewYugo could be a sport-force.
Reminds me of the Yugoslav singer Lepa Brena, who was famous throughout the Balkans during that period. A Bosnian muslim by birth she was a great champion of the Yugoslav state, particularly with her song Jugoslavenka. Long after the end of Yugoslavia, possibly even today, she was playing to enthusiastic audiences in Serbia, Croatia and Bosnia. Some of her songs including Jugoslavenka are still on youtube.