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How ravers harmonised Yugoslavia Turbofolk is the fuel for national identity

"Passionate, multiethnic crowds — young and old, Left-wing, Right-wing, and cynically disaffected — regularly turn out from Sarajevo to Split to celebrate this shared heritage." (Photo by Kael Alford/Getty Images)

"Passionate, multiethnic crowds — young and old, Left-wing, Right-wing, and cynically disaffected — regularly turn out from Sarajevo to Split to celebrate this shared heritage." (Photo by Kael Alford/Getty Images)


July 16, 2024   5 mins

“Splavs”, ramshackle floating nightclubs, line the Danube as it winds through Serbian capital Belgrade. Many churn out bland, indistinguishable house remixes of chart hits. Some still purvey souped-up nationalist hits known as “turbofolk”, popularised during the wars which engulfed the former Socialist Federal Republic of Yugoslavia in the Nineties. But at one splav, the vibe is different. As the sun sets over modernist tower blocks built during the region’s communist heyday, DJs wearing t-shirts with the iconic image of Yugoslav President Tito spin socialist-era records to a sold-out crowd, blending Seventies Croatian folk ballads into Eighties Slovenian synth and Serbian shock-rock. Boats full of families pull up alongside to listen. The young audience knows every word.

This is ex-Yu music, suffused with nostalgia for a lost era of multi-ethnic unity and relative prosperity under Yugoslavia’s red socialist star. Remixers, archivists and DJs such as Kluboslavija, Peđa Radović and Fox & Recht collect millions of views on YouTube, and sell out throughout the now-divided region, from nightclubs in Croatian tourist hotspots to former communist cultural centres in sleepy border towns. Passionate, multi-ethnic crowds — young and old, Left-wing, Right-wing, and cynically disaffected — regularly turn out from Sarajevo to Split to celebrate this shared heritage.

Many party-goers simply love the music in the same, straightforward nostalgic spirit as Westerners love Abba or Queen. But often, the mood is explicitly political, with fans lamenting “the land of freedom and self-governance”, and artists making heavy use of kitsch socialist imagery. I attended one of the more intimate shows at Yugoland, a small camping-site-cum-theme-park in northern Serbia, established the day the third and final iteration of Yugoslavia was formally dissolved in 2003. Yugoland was built on a vacant lot by an uncle unable to bear the break-up of the socialist federation, and laid out to resemble its original borders. (A swimming pool marks the Croatian coast; Montenegro gets the parking lot.)

“We’re not here for nostalgia,” insists middle-aged party-goer Boris as he sips his fiery fruit brandy below a street sign emblazoned with the name of a communist anti-Nazi partisan, “Because we never stopped — we listen to this music every day. It reminds us of unity, of having a country on a level with other countries.”

Boris’s protestations notwithstanding, the ex-Yu music undeniably rides the crest of a broader wave of what’s called Yugonostalgia, a political and cultural yearning for the better quality of life, inter-ethnic tolerance and unity which marked the socialist era in the Western Balkans along with regret for the Nineties wars which engulfed the region. It’s far from a fringe phenomenon. A remarkable 81% of people in Serbia and 77% in multicultural Bosnia regret the collapse of Tito’s federation — though the figures are lower in pro-Western Slovenia and Kosovo. Restaurants bedecked in kitsch communist memorabilia are as common as populist politicians laying dubious claim to the socialist heritage.

“You had three religions, six different republics, Roman, Ottoman and Austro-Hungarian culture,” recalls ex-Yu DJ Dušan, one half of the Yugoton project, a duo creating some of the scene’s most popular music. “My father told me, why would you need to leave? You had everything here.”

Uniquely in Europe, Tito’s partisans were able to kick out the Nazis, establish their own state, and resist co-option by either Stalin or the Western powers — thanks to canny statesmanship, they were able to place Yugoslavia at the head of a Non-Aligned Movement, encompassing over half the world’s population. Thereafter, a mixed economy and Marshall Plan aid combined with socialist protections and an anti-Stalinist political culture to guarantee a generally high standard of living.

Craftily playing Washington against Moscow while remaining independent from both, Yugoslavia enjoyed outsized diplomatic importance. As the two blocs both courted Yugoslavia, ordinary locals could travel freely to both East and West, using one of the world’s most powerful passports — a fact which would rapidly change in the Nineties, when the country descended into war and its passport became as useless as its rapidly devalued currency. (The Yugoland theme-park now issues its own novelty passports, claiming over 9,000 “citizens”).

Tito’s regime had guaranteed inter-ethnic cooperation on the basis of common prosperity, but as economic crisis worsened, foreign powers colluded with cynical local politicians to exploit nationalist grievances. Those wars were soundtracked by the emergent genre of turbofolk: an eclectic form of music, pivoting wildly between accordion and eurodance beats, while eulogising the warlords and gangsters who profited from the violence. Songs from the “Cocktail of Patriotic Hits” compilation show minarets under tank fire, paramilitaries and Nato bombing, while threatening the end of the region’s Muslim population. Turbofolk heroine Ceca was even married to infamous indicted war criminal Željko ‘Arkan’ Ražnatović, a bank robber and football hooligan who led his Tigers paramilitary group in their slaughter of scores of civilians.

But it’s now two decades since the hostilities ended. The region has been left in limbo, as America, Brussels and Russia prop up various successor regimes that are frequently denied any real hope of accession to the EU. “Now we have different flags, different borders, different anthems — but what else is different? Nothing,” laments Dušan. “Now we say I’m Serbian, I’m Croatian, I’m Bosnian — but are you happier? Are you living better? The salaries are hardly any different, and young people from everywhere are leaving, going to Germany for work.”

The much maligned turbofolk still plays in Belgrade clubs, including some from which the US has banned its embassy personnel over concerns of anti-American violence. But overtly militaristic themes are now rather less common than straightforward celebrations of wealth, sex, and gangster success: it’s a latter-day spirit of capitalist nihilism tinged with camp, Eurovision-style provocation. It has even been argued that turbofolk itself provides a platform for “cultural reconciliation” between young people from the different Balkan nations, particularly in the diaspora, where ethnic differences can blur and be forgotten in the name of a common, defiant Balkan spirit.

And indeed, the atmosphere at the Belgrade ex-Yu party isn’t wholly dissimilar to the vibe in popular mainstream clubs. Drinks here are four times the price in Yugoland, and the affluent, well-dressed crowd includes young Serbs who have travelled back from Germany, Canada and Australia to visit their homeland. Some older revellers pour scorn on the “trash turbofolk” being played elsewhere, and suggest even this crowd is too busy updating their Instagram stories to enjoy the atmosphere. “This music is older than we are,” cries one delighted, topless young man. “It’s what my parents played!”

“You wonder what the communist guerilla-turned-statesman Tito, glowering down from the DJ’s t-shirts, would make of the contemporary Belgrade nightclub scene.”

There is no equivalent broad, nostalgic cultural movement in the countries of the former USSR or Warsaw Pact. But here, young people frustrated with contemporary regional politics can find common cause with ageing communists on the dancefloor.

“People who come to our parties are aged 18 to 70s, grannies and granddaughters,” says Dušan. He recalls playing a show near Vukovar, a small Croatian village lying beside the Serbian border, where ethnic Croats from a community which suffered severe violence during the Nineties nonetheless chanted “let’s go, Belgrade” in a message of tolerance to the Serbian DJs. “Especially in Bosnia and Sarajevo, people say Tito’s time was the best,” says the DJ, referring to the cosmopolitan “little Yugoslavia” which suffered the worst ethnic violence in the Nineties. “They are mostly Muslims, but they treat us like brothers. The music connects us.”

It’s no coincidence that the Yugoton Project’s most loved remix is the theme to a late Eighties Yugoslav soap opera called “Better life”. By the time the sitcom reached screens, the collapse of Yugoslavia was already an inevitability. Now, even the most Yugo-nostalgic locals admit there is no likelihood of a renewed federation emerging any time soon. But as Dušan says, “the song speaks about wanting a better life, and every one of us wants that — something better, to move on.”

As the boats moored by the floating nightclub pull away and drift downstream, the families aboard flash the nationalist a three-fingered Serbian salute. And you wonder what the communist guerilla-turned-statesman Tito, glowering down from the DJ’s t-shirts, would make of the contemporary Belgrade nightclub scene.


Matt Broomfield is a freelance journalist and co-founder of the Rojava Information Center, the leading independent English-language news source in north and east Syria.

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Lancashire Lad
Lancashire Lad
4 months ago

Seems to me that if the folk in the nightclubs are hankering after Tito, they’re not exactly free-spirited. Some nightclub.

jane baker
jane baker
4 months ago

Didn’t Latvia overcome Communism by singing? If you follow Pavlo from Ukraine on You Tube you’ll know that KYIV or BBC Keeeeeeeev,is Europe Party City no.1. A bit like Cairo in WW2,or even London for all those teenagers,the Monsters in Charge,made fight WW2. Party Cities flourish in war time. OK so the CIA blew up a (trigger word)Hospital, a (bigger trigger word,were all Pavlovian now) CHILDRENS H….,but if you compare KYIV to most USA cities you might well prefer to live there.

Milton Gibbon
Milton Gibbon
4 months ago

I urge anyone tempted to have rose-tinted spectacles to look up the economic figures from pre-breakup Yoguslavia. Zimbabwe might be a fair comparison. Even in the “good” times inflation alone is never below 20% (never above growth).

Bret Larson
Bret Larson
4 months ago
Reply to  Milton Gibbon

Gruel is steak. Tito says it’s so.

John Murray
John Murray
4 months ago

This article seems to have a Serbian fantasy version of history, in particular, post-Cold War history, underlying it. I notice poll figures for Croat nostalgia for Yugoslavia are not cited, I suspect because if you asked they would be on the low end. There also seems to be a certain studied ambiguity about who was threatening the end of the region’s Muslim population – it wasn’t the NATO bombers flying over Serbia.

Ailsa Roddie
Ailsa Roddie
4 months ago

This made me think of Vaporware as a Western parallel. Vaporwave is kind of a like a mashed up echo of the songs, sounds and aesthetics that saw us through the late 20th century boom times when we were celebrating the end of history. Now it’s kind of nostalgically enjoyable for a time that didn’t quite exist and also feels mocking at the same time since history didn’t end and we are now viewing consumer capitalism through a more critical lens. It’s also quite a lot of fun.

RA Znayder
RA Znayder
4 months ago

In the West too we seem to focus a lot on music and nostalgia from th 20th century.

Mark Fisher called it hauntology (a term he borrowed from Derrida). We are stuck in the 20th Century because we are not supposed to have big dreams of a new and better world with original esthetics anymore. So we recycle.

Paul Thompson
Paul Thompson
4 months ago

One way that FRY (former Republic Yugoslavia) could really have an impact is sport. Basketball – Jokic, Doncic. Tennis – Djokovic. Soccer – many different players. Split into the teams for Croatia, Serbia, Slovenia, Macedonia, they don’t win much. Pulled together, NewYugo could be a sport-force.

UnHerd Reader
UnHerd Reader
4 months ago

Reminds me of the Yugoslav singer Lepa Brena, who was famous throughout the Balkans during that period. A Bosnian muslim by birth she was a great champion of the Yugoslav state, particularly with her song Jugoslavenka. Long after the end of Yugoslavia, possibly even today, she was playing to enthusiastic audiences in Serbia, Croatia and Bosnia. Some of her songs including Jugoslavenka are still on youtube.