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The Tories’ bad summer keeps getting worse.
According to a new poll, the Conservative Party has become unpopular even among readers of the Telegraph, an outlet that has endorsed the Tories in every election since 1945. Just 20% of Telegraph readers said that they’d vote Conservative, trailing both Labour (36%) and Reform UK (26%).
Labour leads Reform UK by 10% among those who primarily read the news from The Telegraph.
Westminster VI, Telegraph Readers (7-10 June):
Labour 36%
Reform UK 26%
Conservative 20%
Liberal Democrat 7%
Other 3%
Don’t Know 7%https://t.co/YQPTtxBHDL pic.twitter.com/HGnErKs7GC— Redfield & Wilton Strategies (@RedfieldWilton) June 12, 2024
Labour was the most popular party for all newspaper readers, although it performed worst among Telegraph readers. It’s far from an indication of Leftward drift among the Torygraph crowd, however — its audience was the most likely to support Reform compared to devotees of other outlets. Reformograph just doesn’t have the same ring to it.
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