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The Sun Belt is flipping to Trump

Donald Trump speaks at a campaign rally in Georgia this week. Credit: Getty

September 26, 2024 - 4:45pm

A new Siena College/New York Times poll is the latest to point to a new trend in the presidential race. While Democratic candidate Kamala Harris continues to maintain small leads in the Rust Belt, she has begun to lag behind in the Sun Belt — the region of America that includes Southern states such as Georgia and North Carolina as well as Arizona out in the Southwest.

Trump maintains a five-point lead in Arizona and a four-point lead in Georgia. In North Carolina, meanwhile, he sits a couple of points above Harris. These leads are becoming durable, with numerous polls now showing Trump ahead in the Sun Belt. This would serve as a reversal of 2020, where he lost both Arizona and Georgia to Joe Biden.

One explanation for this new trend is that the Sun Belt has become increasingly less affordable during the last few years. While ample numbers of people from the rest of the country continue to move to states such as Arizona or Georgia in order to work or retire, these states have experienced a considerable decrease in housing affordability relative to where they were in years past.

One recent analysis found that about 25% of households in 104 Georgia counties are spending 30% or more of their income on housing. In Cobb County, the suburban locale outside Atlanta where I grew up, the median home sale price hit $500,000 for the first time ever in June.

In many ways, the Sun Belt is a victim of its own success. Land is much cheaper and more abundant than in coastal regions of the country. Taxes are relatively low, and building new housing is fairly easy. But the massive influx of people from the rest of the country is slowly making these locations more expensive to live in — especially when compounded by the inflation of recent years.

Declining affordability may be linked to another reason why Trump is rebounding in the region, however. The former president continues to poll well above previous Republican presidential candidates when it comes to the diversity of his vote. This week’s New York Times poll finds that he is receiving about 40% of the Hispanic vote across these three Sun Belt states, a number that keeps him competitive in each of them.

The Hispanic population in the US tends to be more working-class; when the prices of things such as cars or homes skyrocket, they’re hit hard. Their chances of realising the American Dream has been tested under most of Biden’s tenure. And so while the GOP’s nativist tendencies may keep most Hispanics in the Democratic camp, Republicans only need to peel off a substantial minority in order to win elections in numerous states.


Zaid Jilani is a journalist who has worked for UC Berkeley’s Greater Good Science Center, The Intercept, and the Center for American Progress.

ZaidJilani

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Hugh Bryant
Hugh Bryant
9 days ago

Quite an achievement to write an entire article about Trump’s growing popularity in the southern states without once mentioning mass illegal immigration.

Christopher Chantrill
Christopher Chantrill
8 days ago

Speaking as far-right racist living in the US I’d say that Hispanics are on a solid course to get into the middle class as fast as possible. That will turn them into eevil Trump Republicans and Democrats will soon discover, experts agree, that Hispanics have been far-right insurrectionists all along.

Katharine Eyre
Katharine Eyre
8 days ago

I’ve read elsewhere that Hispanics flock to Trump because he’s offering the proud vision of America that they go there to get and be a part of. I would hazard a guess that Hispanics don’t go to the US because they are so enthused about being slapped with the label “LatinX”.

Adrian Smith
Adrian Smith
9 days ago

The Dems shot themselves in the foot by sticking with Biden for so long and then installing the DEI candidate Kamala when nobody could deny that Biden was a lost cause.
As the post ditching Biden bounce declining trends continue a massive landslide for Trump becomes a possibility.

Micael Gustavsson
Micael Gustavsson
8 days ago
Reply to  Adrian Smith

Is a black person automatically DEI?

Richard Craven
Richard Craven
6 days ago

Try not to be so facile.

Chipoko
Chipoko
4 days ago
Reply to  Richard Craven

Try not to be so righteous.