March 12, 2025 - 4:00pm

As stock prices tumbled at the start of this week, US President Donald Trump appeared late yesterday before the Business Roundtable, a gathering of leading CEOs. Amid threats of a global trade war, the past month has been brutal for the major American indices, and the President’s approval rating has already begun to drift downward.

At the time of writing, his net approval rating is 0.2 according to the RealClearPolitics average. Faced with these political and economic challenges, the White House needs to ensure in the days ahead that the concerns of working families are not drowned out by the campaign of maximal disruption.

Trump was elected in November with a dual and, to some extent, conflicting mandate: to bring change and to restore normality. Voters have applauded when he has been able to fuse those two aims. For instance, illegal border crossings are down substantially, and immigration remained far and away his strongest issue in the latest Emerson College Poll.

But that same poll found Trump 11 points underwater on the economy, and other polls have also registered growing voter scepticism about the new administration’s fiscal record. The economy has so far been an area where “change” and “normality” have been at odds.

In contrast with his first presidency, this time Trump has gone full disruptor. Helmed by Elon Musk, DOGE has launched a series of unprecedented cuts to federal personnel and programmes. The White House’s evolving tariff threats have delivered a shock to international relations and the stock market. Increased tariffs on China seem to some extent to be priced in by the market and expected by the public at large, but tariff battles with Mexico and especially Canada have caused many traders to smash the panic button. As part of his brinksmanship with Canada on Tuesday, Trump proposed doubling tariffs on steel and aluminium to 50% and destroying the Canadian automobile industry.

The administration has since walked back that proposal, but this level of economic uncertainty has worried the market. The Dow fell almost 500 points on Tuesday, while these tariffs have also proven politically controversial. CBS polling from February found that a clear majority of Americans approved of increased tariffs on Beijing, but public opinion was net negative concerning tariff hikes on North American and European countries. Almost two-thirds of those polled opposed raising tariffs on Canada.

Some of Trump’s populist allies argue that a few bumps should be expected as the American economy reorients from Wall Street to Main Street. By this account, a pro-industrial tariff strategy is a long-term play, even if there is some transitory pain along the way. Daniel McCarthy, one of the leading public theorists of a populist American Right, recently wrote that Trump knows “getting out of the trap decades of globalization […] will take a while”.

However, McCarthy also warned that tariffs were the biggest gamble of Trump’s presidency — and could blow up his administration if not handled properly. After decades of financialisation, Main Street is not entirely isolated from Wall Street. About two-thirds of working-age families are enrolled in some retirement programme; millions of majority-making swing voters are exposed to the stock market, possibly even more than they were in 1929. Trump flipped six states in 2024, in part because of voter dissatisfaction with the economy under Joe Biden. The economy was one of Trump’s strongest issues, in 2024 and gave him a critical opening with these voters. Yet severe economic disruption could sour the relationship.

Trump’s congressional allies are pushing the administration to roll out a more full-spectrum industrial policy, including tax and regulatory reforms to boost American manufacturing. That might give Republicans a more positive message and prove appealing to the market. If rebuilding the American manufacturing ecosystem is a long-term effort, it becomes even more important to meet voters where they are. Too much disruption too quickly could cause Republicans to be sent into exile for several terms, and shred their plans for a new golden age of American industry.


Fred Bauer is a writer from New England.

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