September 29 2026 - 10:00am

If you were only to read the headlines coming out of the transatlantic security space recently, you’d be forgiven for thinking that a full-scale war between Nato and Russia could start any day now.

Over the past few weeks, successive statements from Poland, France, Denmark, Norway and the CIA have all warned that Russia may attack the North Atlantic alliance in the coming months. The alarm has been further raised by Lithuania’s plans to evacuate citizens to Poland in the event of a Russian attack. That’s not to mention the German government’s modeling of how well the country’s infrastructure would function in a conflict scenario and, perhaps most notably, Russian state media’s publication and subsequent removal of an article proclaiming a new Russian “special military operation” in Lithuania.

These are serious developments, and the Russian threat against Europe is very real. This past week alone, a Starlink terminal in Poland supplying internet to the Ukrainian military was sabotaged, an arson attack against a drone manufacturer in Germany was linked to Kremlin intelligence, and a Russian helicopter flew 300 meters into Polish airspace from Russia’s Kaliningrad exclave.

But the way European officials have communicated these warnings, which have been sensationalized further by the media, has removed all nuance from the situation, leading European publics to prepare for the wrong kind of confrontation between Russia and Nato while leaving the door open for misinformation and conspiratorial naysaying to chip away at the alliance’s internal cohesion. It is crucial for Nato to articulate precisely what Russia is doing, while also making it clear that a full-scale war is not the alliance’s most immediate worry. Doing so is not just a matter of improved public messaging — it is also a security priority if Nato wants to avoid becoming weakened from within.

Officials in Latvia and Estonia, as well as Nato chief Mark Rutte, have urged calm, with Lativa’s Defence Minister saying that intelligence services “currently have no information indicating an imminent military attack against Latvia or Nato”.

Still, this is all too little, too late — speculation about World War III and claims that the UK is being “dragged into” a conflict with Russia by Nato elites has already spread across social media, with influencers even using the panic to sell doomsday gear. These latest warnings have fueled conspiracies about a false-flag operation that Nato would blame on Russia, providing a pretext for a full-scale war with Vladimir Putin. Predictably, the British politician George Galloway joined in, claiming that Andy Burnham wants “YOU to die in a ditch in his war against Russia”.

Such narratives are obviously useful for the Kremlin. They work in tandem with Moscow’s sabotage campaign, and are exactly the sort of thing that would divide Nato in the event of an Article 5-worthy hybrid strike. Sentiments like this will always exist in a democratic society. But by failing to get ahead of the imprecise messaging on Russia, Nato has allowed such ideas to fester and gain power in ways they might not otherwise have.

Naturally, walking a fine line between accurately telegraphing the very real risks that Russia’s gray-zone campaign carries for Europe and sending the continent into a panic is an enormously difficult task. But unless Nato states and intelligence agencies are able to coordinate their public messaging in a responsible manner, Russia’s mission will be halfway complete. If citizens of these countries are demoralized at such a critical moment, they may come to view their own leaders, rather than Putin and his allies, as the enemies they should oppose.


Michal Kranz is a freelance journalist reporting on politics, society and defence in Eastern Europe and the Middle East. He runs The Eastern Flank, a Substack newsletter focused on Eastern European geopolitics.
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