Main Edition
US
FR
Former MSNBC host Krystal Ball explains why viewers are fleeing Morning Joe after Joe Scarborough and Mika Brzezinski visited Donald Trump at Mar-A-Lago. Ball, a new media entrepreneur, saw MSNBC’s influence on the Democratic Party up close during the Obama administration. Now in independent media, Ball walks through how podcasts have upended traditional outlets.
Join the discussion
Join like minded readers that support our journalism by becoming a paid subscriber
To join the discussion in the comments, become a paid subscriber.
Join like minded readers that support our journalism, read unlimited articles and enjoy other subscriber-only benefits.
SubscribeGreat interview and analysis by Emily.
My question (concern?) is whether there is a sufficiently large and loyal audience of people who want a balanced news/commentary outlet that provides viewers with the information they need to make up their own minds about the big issues of the day?
Unherd/Undercurrents seem to be trying to be that type of outlet, but is there the demand, or will there be a strong economic pressure to become ideologically-driven, like MSNBC etc?