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Who speaks for Springsteenland? The man who wins small-town blue-collar America will be the country's next president

Springsteen on the Born in the USA Tour, September 1984. (Photo by David Tan/Shinko Music/Getty Images)

Springsteen on the Born in the USA Tour, September 1984. (Photo by David Tan/Shinko Music/Getty Images)


October 20, 2020   5 mins

In September 1984, the bow-tied conservative columnist and Ronald Reagan adviser George Will turned up at a Bruce Springsteen concert, and came away with a message for a country just two months away from a presidential election:

“If all Americans — in labor and management, who make steel or cars or shoes or textiles — made their products with as much energy and confidence as Springsteen and his merry band make music, there would be no need for Congress to be thinking about protectionism”.[1]

For Will, Springsteen was a model of virulent American masculinity, who, without a “smidgen of androgyny, resembles Robert de Niro in the combat scenes of the Deer Hunter”. Embodying traditional American values of “community” and “family”, Springsteen’s music impressed on his fans the need to “downsize” their expectations. “It is music for saying good-bye to Peter Pan: Life is real, life is earnest, life is a lot of work…”

In Springsteen, Will believed he had found a potential ally for a resurgent Republican Party that had four years previous swept the “Rust Belt” states of Ohio, Pennsylvania, and Michigan. In that year, Ronald Reagan had broken the Democrats’ hold on the working-class in a political realignment that will be familiar to observers of the Conservatives’ smashing of England’s “Red Wall” in 2019.

 

No doubt distracted by the red, white and blue in which the stage was decked that night, George Will clearly misunderstood his man. For like the many millions of Americans that bought Springsteen’s Born in the USA, still one of the best-selling records of all time, it is unlikely he would have been aware of its predecessor, Nebraska. Recorded by Springsteen on a simple four-track tape machine, the album was a howl of American despair delivered in idiomatic, first-person narration by a cast of teenage murderers, corrupt policemen and out-of-work men driven to petty crime.

On Born in the USA, the E Street Band’s exuberant ‘heartland rock’ of synthesisers, squealing guitars and soaring saxophone solos, belies a strikingly similar theme. Its opener, for instance, infamously played by the Reagan camp on the campaign trail, tells the story of a young Vietnam veteran who returns to his hometown to find himself shut out of employment opportunities:

“Down in the shadow of the penitentiary, out by the gas fires of the refinery. I’m 10 years burning down the road, nowhere to run, ain’t got nowhere to go.”

The album’s narrators work traditionally masculine jobs: on the railways, on the roads, in lumberyards, and at the refinery, but they are far from the no-nonsense blue-collar heroes of George Will’s reckoning. They are vulnerable, cheated by the system, and deprived of meaningful work like the narrator in “Downbound Train” who loses his job and ends up working “down at the car wash where all it ever does is rain”.

The album sleeve captures its contradictions. It depicts a macho, blue-jeaned Springsteen, back to camera, facing the American flag. It could be interpreted either as an expression of blue-collar patriotism or as an ironic call on America to fill the widening gulf between the American Dream and the American Reality.

These contradictions ­— between community and freedom from responsibility, between patriotism and alienation, between responsibility and redemption at the end of the road — lie at the heart of Springsteen’s work. They are also the contradictory values that define ‘Springsteenland’, the psychological and political geography that will decide next month’s presidential election.

*

Bruce Springsteen was born in 1949 in Freehold, New Jersey — a small industrial town half an hour inland from the east coast — to Irish and Italian-descended parents. His mother, who worked as a legal secretary, provided the family’s main source of income. His father, who bounced between various blue-collar jobs, struggled with bouts of mental illness and alcoholism. Springsteen has written that Nebraska was made for the kitchen in which his father silently brooded, “the stillness covering a red misting rage”.

Springsteen’s first major success as a musician, Born to Run, was released in 1975 in the wake of the oil shock which saw working-class wages fall for the first time since the war. Its anthem, “Thunder Road”, introduces one of Springsteen’s most enduring themes: the car as a vehicle for escape to a “promised land”. But even here, the narrator, who appears outside the house of his love interest Mary one summer night knows that whatever choice they make will mean taking responsibility for their actions: “The door’s open but the ride ain’t free”.

But it is on 1978’s Darkness at the Edge of Town and 1980’s The River, that Springsteen both literally and figuratively “puts on his father’s clothes”. The E Street Band drives the listener out into the American heartland, leaving the boardwalks  of New Jersey behind. The car features heavily once more, but it offers only a temporary reprieve, more often transporting the working-class narrators back into the bitter landscape of the past.

There is cautious optimism on these records, but there are also valleys of despair. There is an increasing pessimism with the American experience itself: a sense that the good times have reached the end of their road.

1982’s Nebraska is Springsteen’s nadir: a barren land of perpetual darkness. The car becomes an almost ironic symbol in the wake of the collapse of the Fordist social order; the effects of which are “easily measurable in statistics in crime, fatherless children, broken trust, reduced opportunities for and outcomes from education”, as Francis Fukuyama writes in The Great Disruption.

This social deterioration led to the emptying out of places like Youngstown, Ohio — whose population fell from 166,000 in 1960 to just 65,000 in 2016 — and culminated in the opioid crisis which killed almost half a million Americans. These effects fractured the New Deal coalition, which produced Democratic majorities in both Houses for all but four years between 1933 and 1981. As Springsteenland — in the face of economic hardship and successive culture wars — switched allegiance to the Republicans, the Democrats abandoned Springsteenland and beat a trail back to the big cities.

*

Springsteenland, then, is a psychological condition as much as a geographical entity. It certainly couldn’t be drawn on a map. Loosely though it stretches from the old mill towns of Massachusetts to the Badlands of Wyoming, as far south as the Carolinas. It bypasses the big cities, encompassing small-town America. Its would-be citizens have a cautious optimism — a defiance in the face of difficult circumstances — but too often their lives are blighted by despair.

It’s no stretch to imagine Springsteen’s out-of-work narrators, now in their sixties and seventies, among the ranks of Hillary Clinton’s ‘deplorables’ in 2016. For while Clinton failed to speak for Springsteenland at all, Trump was adept at speaking to its despair, characterising it in his inaugural address as a land of “rusted out factories scattered like tombstones”; a wasteland littered with the aftermath of “American Carnage”, stretching from the “urban sprawl of Detroit” to the “windswept plains of Nebraska”. It is the end of the road, but it is no promised land.

If there is any candidate that ought to be able to negotiate the geography of Springsteenland then it is Joe Biden. Born in Pennsylvania, just seven years before Springsteen, Biden’s family moved to Delaware, which borders Springsteen’s own New Jersey, when he was 10.

If Trump is Springsteenland’s Nebraska, then Biden is its heartland. It may be a stretch to imagine a septuagenarian emerging out of a balmy summer night in a hot-rod, but his is a brand of cautious optimism and straight-talking realism that characterises so many of Springsteen’s heroes.

But beyond his cautious optimism, Biden is no stranger to despair either. His wife and one-year old daughter were killed in a car crash shortly after his election to the Senate in 1972. His eldest son, Beau, an Iraq War veteran, died of brain cancer in 2010. In his convention speech, Biden emerges into the election glare out of a “season of darkness”. The darkness is Trump and it is coronavirus, and Biden, who has seen so much tragedy, speaks to the tragic sense of Springsteenland, which has buried so many of the dead.

[1] George F. Will, “Bruce Springsteen’s U.S.A.,” Washington Post, Thursday, September 13, 1984, p. A-19


Zachary Hardman is a writer at The Draft.

zachdhardman

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Andrew Best
Andrew Best
4 years ago

Is this a joke piece?
Joe biden is not working class, Bruce Springsteen is not working class (and his music sucks)
Joe Biden took jobs from america for decades and now he is their champion, ludicrous.
A 47 year politician who has feathered his own nest! Is now at long last going to help the rust belt? The working class trades he wants to destroy?
When trump is the only hope the working class have the Democrats have truly lost any credibility and any notion they stand for the working class.
Just like labour got hammered last year so the Democrats will this year.
Joe biden, ha ha ha ha ha ha ha

Fraser Bailey
Fraser Bailey
4 years ago

‘… but too often their lives are blighted by despair’.

Yes, because politicians like Biden have been shipping their jobs abroad for decades.

Tom Griffiths
Tom Griffiths
4 years ago
Reply to  Fraser Bailey

“Offshoring” was in fact championed from the mid-1970s by Jack Welch of GE, and became a defining feature of American corporate behaviour. It was the de-regulation under Reagan which saw the early acceleration of shipping jobs abroad, to countries like China and Mexico where labour costs are cheaper. From that point onwards, the outsourcing steadily progressed under all administrations, as no subsequent administration has made concerted efforts to protect American labour.
Trump claimed that he would concentrate on creating jobs in the US, but aside from his tinkering with trade agreements with China, and the TTP, he has had little impact, in fact not quite keeping pace with job creation under his predecessor.
The champion at job creation in the US was actually Bill Clinton.

So unless Joe Biden was a sizable influence on either Jack Welch or Ronald Reagan, he won’t have had much to do with it. His experience has been more with foreign political relations than trade. He is in many respects a fairly conservative politician, aside from his support for more universal healthcare and being liberal about societal issues. He also supports ecological protections and ‘greener’ energy use.

Alex Lekas
Alex Lekas
4 years ago

It’s fairly clear that Springsteen himself doesn’t speak for those folks. Bruce is the latest to claim he’ll leave the country if Trump is re-elected.

Bengt Dhover
Bengt Dhover
4 years ago
Reply to  Alex Lekas

Again. Perhaps he couldn’t book a U-haul in 2016, but maybe he’ll be luckier this time.

Fraser Bailey
Fraser Bailey
4 years ago
Reply to  Bengt Dhover

Probably not. All the removal trucks are busy moving people out out of collapsing Democrat-run cities like LA, NY, SF, Minneapolis etc.

G Harris
G Harris
4 years ago
Reply to  Alex Lekas

Aside from the very obvious fact that exercising that particular petulant choice is usually the preserve of the wealthy, it makes one wonder quite how high one’s opinion of oneself must be to announce it so publicly and to imagine that most people would ever really care, let alone somehow be politically influenced by the ‘threat’ in some way.

Andrew Baldwin
Andrew Baldwin
4 years ago
Reply to  Alex Lekas

Springsteen claims he will leave it for Australia. You would think when he is unreservedly behind Biden,who helped erase the border with Mexico when he was Vice-President, that he would be headed for Mexico or El Salvador. There is obvious cognitive dissonance on display here.

mike otter
mike otter
4 years ago

All the post industrial parts of USA have groups of organised criminals and “professionals” in law, banking and medicine who have done well whilst everyone else has been impoverished. I leave it up to readers to decide which of these groups Biden bleongs to.

Fraser Bailey
Fraser Bailey
4 years ago

‘If there is any candidate that ought to be able to negotiate the geography of Springsteenland then it is Joe Biden.’

Joe Biden can’t even negotiate the geography of his own basement. Anyway, he’s too busy working out how to spend his 10% of Hunter’s 1.5 BILLION Chinese payout. Not to mention his share of Hunter’s money from Russia and Ukraine. Many more revelations – including those of the worst kind – to come, apparently.

As we all know, if anyone speaks for Springsteenland it is Trump. That is why the largest chapter of the Boiler Maker’s union has, I believe, endorsed Trump,. And that is why numerous mayors in the solidly Democratic mining area of Minnesota have endorsed Trump.

No thanks to the writer for reminding me of ‘Nebraska’, one of the most tedious records ever made.

Stephen Crossley
Stephen Crossley
4 years ago
Reply to  Fraser Bailey

Now Fraser if you bad mouth Nebraska I have to step in. Was the dark underbelly of the American Dream ever exposed so succinctly as in the lines:

Well they closed down the auto plant in Mahwah late last month
Ralph went out looking for a job but he couldn’t find none
He came home too drunk from mixing Tanqueray and wine
He got a gun, shot a night clerk now they call him “Johnny 99″

I’m off to listen to it again on the original cassette. Tramps like us baby.

Fraser Bailey
Fraser Bailey
4 years ago

I still have the damned thing on a cassette somewhere at the bottom of the pile. I think all my cassettes are now so degraded as to be unplayable.

Andrew Baldwin
Andrew Baldwin
4 years ago

Thank you, Stephen. “Nebraska” is a great, stripped-down-to-basics album and “Johnny 99” is arguably the best song on it. Springsteen was always a mystery to me. Susan Musgrave, the Canadian poet, seemed to ask the right question. How could the same person write such sad, almost hopeless songs as “Point Blank” (or “Johnny 99”) and such upbeat, beer-commercial-style songs as “Cadillac Ranch”? I speak from memory and probably am not doing justice to her words. One wonders if Springsteen isn’t manic depressive. I don’t like Springsteen’s politics, but it is still almost sacrilegious for Zachary Hardman to imply that what Springsteen is to music, Creepy Joe Biden is to politics. What an insult to a great artist!

mike otter
mike otter
4 years ago
Reply to  Fraser Bailey

And the “anthem” on Born to Run has got to be the title track, though i do love Thunder Road. Overall the Boss has more fillers than killers in his catalogue IMO

Fraser Bailey
Fraser Bailey
4 years ago
Reply to  mike otter

Yes, it’s mostly rubbish apart from one or two songs on Born To Run and The River. And I would probably find even those songs unlistenable these days.

Dave Tagge
Dave Tagge
4 years ago

I realize that the author of an article doesn’t write the headlines at many publications; I’m unsure of that process at Unherd.

With that caveat, the subhead here – “The man who wins small-town blue-collar America will be the country’s next president” – is highly unlikely to be correct as a matter of the electoral math in this year’s U.S. presidential election. It’s quite plausible as a matter of voting arithmetic in the states that matter – and indeed seems quite likely to happen – that Trump will beat Biden in “small-town blue-collar America” but that Biden will still prevail in the election.

The real question for electoral math is how Trump will fare in suburban areas. While I agree that blue-collar Trump voters are a real phenomenon, it also mattered in 2016 that he still managed to hold on to enough votes from traditionally Republican – or at least Republican-leaning – relatively affluent, white-collar suburban voters.

For example, in national CNN exit polling, Trump and Clinton were in a dead heat – 47% to 47% – among voters with household incomes above $100,000. (Per these same exit polls, Trump prevailed 49-46 among voters with household incomes of $50k to $100k, while Clinton prevailed 53-41 among voters with household incomes below $50k).

A big problem for Trump seems to be that he’s lost ground among these relatively affluent suburban voters – particularly among suburban white women – as they’ve tired of the tweets, the name-calling, etc. that are part and parcel of “the Trump show”. Again per CNN’s 2016 exit polls, Trump nationally beat Clinton among (non-Hispanic) white women 52-43. There was still a gender gap as Trump ran 10 points better among white men. Also, Clinton prevailed by 12 points among women overall, due to very strong majorities for her among black and Hispanic women.

Indeed, it was Democratic Party victories in these suburban House districts in 2018 – generally running relatively moderate candidates – that resulted in the Democrats re-taking a majority in the House of Representatives.

These are national numbers, and exit polls with some margin of error. Given Trump’s narrow victories in 2016 in states such as Florida, Pennsylvania, Michigan, and Wisconsin, however, it seems likely that he’s probably toast in this election if suburban white women turn against him in sufficient numbers that Biden wins – or even achieves parity – among white female voters.

Dave Tagge
Dave Tagge
4 years ago
Reply to  Dave Tagge

Here is a link to those 2016 exit poll numbers – https://www.cnn.com/electio… . I’m posting it as a separate comment because links typically trigger moderator review.

G Harris
G Harris
4 years ago

The George Will’s quotes used there certainly help to illustrate the subsequent confusion that surrounds the simplistic, outdated left/right paradigm that exists today, both in the US and elsewhere.

Things used to be so much clearer then.

Springsteen, a VERY poor man’s John Mellencamp ‘in me ‘umble’, though doubtless hardworking, was seen by this advisor to the resolutely right wing incoming Republican Reagan administration at the time as THE perfect example to his working class fanbase as to how uncomplainingly, selflessly forever working your ass off was somehow the only key to preventing the prospective ‘market driven’ neoliberal off-shoring fast coming down the road.

A major part of the Reaganomic strategy that would eventually put a good many of them out of their ‘over-unionised’, ‘over priced’ livelihoods and condemn them and their offspring to endemic misery, but whose major effects wouldn’t become increasingly obvious until its immediate political perpetrators and beneficiaries were long gone.

Ironically this myopic, very obviously divisive approach pretty much became accepted economic wisdom regardless of which side of the political divide you claimed to sit on for the next 35 years, Dem or GOP.

Until Trump that was.

Now, whether it was to MAGA or to serve this thin-skinned, narcissist’s own political ambitions is not really that relevant.The fact remains that Trump is the ONLY politician, and paradoxically an arch-Capitalist nominally Republican one at that, that has in any way sought to meaningfully break this long-standing iniquitous consensus and attempt, through actual policy rather than endless empty rhetoric, to reverse this socially, politically and economically existentially damaging course for the country.

Meanwhile, self-styled traditional blue collar champions, the Dems, bizarrely, seem to not only have long abandoned their fractured working class base and sought to predominantly appeal to their ‘denser’ metropolitan voter bases they have, much like the Labour Party in the UK, actively often demonized their erstwhile core voters and, to add insult to injury, continued to support the neoliberal policies that so obviously run contrary to their interests and always have done.

G Harris
G Harris
4 years ago

Bizarre to imagine that Reagan’s advisor then saw the famously hardworking, earnest Springsteen as a poster boy for the unstoppable hugely divisive neoliberal ‘economic and labour reforms’ coming the unsuspecting America’s way, not least predominantly to ‘The Boss’s’ fanbase, its hapless blue collar population.

One too many mint julips at the country club afterwards perhaps or, more likely, just pure, cynical political expediency.

Never been a Springsteen fan, much, much preferring his peer, John Mellencamp anyway, but it’s even more odd to think that the present day, arch-Capitalist leader of the right wing business friendly party that first instituted these iniquitous, shortsighted measures in the 80s and that eventually became the accepted economic and political ‘wisdom’ of both parties, ‘right’ and ‘left’ for over three decades, is now seemingly the only person seeking through actual policy rather than endless idle, throwaway rhetoric at the stump, to at least attempt to tackle this wicked, enduring consensus.

david bewick
david bewick
4 years ago

There’s nothing quite like a Springsteen concert and I’ve been to many. Strange to think that after he was seriously turned over financially by his management in the mid 70’s he took a draconian view. No-one gets a writing credit on any Springsteen track and the E Street band are to this day effectively paid a salary.
Joe Biden….well I may well get some flak for this but when he stands for re-election (assuming he wins) he’ll be 82. We are in Gladstonian territory here and I just can’t see it. He also has a female running mate and again I question whether the USA will embrace that, they never have so far. The Democrats could’ve got this very wrong. Trump could very well get “4 more years”

G Harris
G Harris
4 years ago

The George Will’s 1984 quotes used there certainly help to illustrate the confusion that surrounds the simplistic, outdated left/right paradigm that exists today, both in the US and elsewhere.

Springsteen, a VERY poor man’s John Mellencamp ‘in me ‘umble’, though doubtless hardworking and well intentioned, was seen by this advisor to the resolutely right wing incoming Republican Reagan administration at the time as THE perfect example to his working class fanbase as to how uncomplainingly, selflessly forever working your ass off was somehow the only way to preventing the prospective free market driven neoliberal domestic policy and off-shoring fast coming down the road.

A major piece of the Reaganomic strategy that would eventually put a good many of them out of their ‘over-unionised’, ‘over priced’ livelihoods and condemn them and their offspring to endemic misery, but whose seidmic effects wouldn’t become obvious until its immediate political perpetrators and beneficiaries were long gone.

Ironically this myopic, very obviously divisive approach pretty much became accepted economic wisdom regardless of which side of the political divide you claimed to sit on for the next 35 years, Dem or GOP.

Until Trump that was.

Now, whether it was to MAGA or to serve this thin-skinned, narcissist’s own political ambitions is not really that relevant.The fact remains that Trump is the ONLY politician, and paradoxically an arch-Capitalist nominally Republican one at that, that has in any way sought to meaningfully break this long-standing iniquitous consensus and attempt, through actual policy rather than endless empty article of faith rhetoric, to reverse this socially, politically and economically existentially damaging trend for the country.

Meanwhile, self-styled traditional blue collar champions, the ‘lefty’ Dems, bizarrely, seem to not only have long abandoned their fractured working class base and sought to predominantly appeal to their ‘denser’ metropolitan voter bases they have, much like the Labour Party in the UK, actively often demonized their erstwhile core voters and, to add insult to injury, continued to support the neoliberal policies that so obviously run contrary to their interests and always have done.

Jonathan Barker
Jonathan Barker
4 years ago

The truth about Ronald Reagan or the “great communicator” who conned the world.

http://www.thirdworldtravel

robert scheetz
robert scheetz
4 years ago

Biden, like rock-n-roll generally, and Springsteen particularly, speaks to the bathos of flyoverlandia, mean spirited, shallow, self-seeking, faithless, profoundly dishonest, and easily led by any flashy pitch, or mid-cult fashion and with no sense of place, ancestors, or community. When Youngstown attempted a community purchase and take-over of the abandoned mills not only was it betrayed by the Chamber, the Local Media, and the politicians, but also the International Union and all its locals.

More apposite is Dylan’s “Pity the Poor Immigrant”.